Our Glossary
Delve into essential vocabulary and their meanings to enhance your understanding of complex topics. This glossary serves as a valuable resource for learners and professionals alike, providing clear and concise explanations of key terms.
Webflow's built-in e-commerce solution for creating online stores.
A basic visual guide used to suggest the structure of a website and the relationships between its pages.
Computer graphics images that are defined in terms of points on a Cartesian plane, which are connected by lines and curves to form polygons and other shapes.
An approach to web design that makes web pages render well on a variety of devices and window or screen sizes.
The overall experience a user has when interacting with a product, including usability, accessibility, and pleasure.
The visual elements of a product that users interact with, including buttons, icons, and layouts.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.
The uniform adjustment of spacing between characters in a complete block of text.
Reusable elements in Webflow that can be used across a site, with changes to the symbol reflecting on all instances.
A document that defines the scope, deliverables, timelines, and milestones for a project.
A design approach that incorporates elements of fun, whimsy, and interactivity to engage users.
A 3D design tool that allows for the creation and integration of interactive 3D content on websites.
A design concept where objects mimic their real-world counterparts in appearance and interaction.
Search Engine Optimization, the process of improving a website to increase its visibility in search engines.
A distinct portion of a webpage that contains related content, often separated visually from other sections.
The process of modifying the agreed-upon project scope, often requiring additional resources or time.
A Webflow element that allows for formatted text content with HTML support.
An additive color model used for digital displays, stands for Red, Green, and Blue.
Graphics optimized for high-resolution displays, ensuring crisp images on devices with high DPI screens.
An image or content carousel that adapts to different screen sizes and devices.
A document that solicits proposals from potential vendors for a specific project or service.
A design trend that combines elements of skeuomorphism and flat design, using subtle shadows to create a soft, extruded look.
Bitmap images that are composed of a grid of pixels, as opposed to vector graphics.
A design style characterized by bold colors, thick borders, raw typography, and an intentionally unpolished look.
A design approach where websites are designed for mobile devices first, then adapted for larger screens.
A popup display for images or videos that overlays the main content when activated.
A design approach that emphasizes simplicity and the removal of superfluous elements.
A design approach that embraces excess, abundance, and bold expression, often with vibrant colors and busy layouts.
A design language developed by Google that uses grid-based layouts, responsive animations, and depth effects.
A service agreement for ongoing website updates, security, and performance optimization after launch.
A library that renders Adobe After Effects animations in real-time on web and mobile applications.
The vertical spacing between lines of text.
A search feature that displays results in real-time as users type their queries.
Measurable values that demonstrate how effectively a website is achieving key business objectives.
The process of adjusting the spacing between characters in a proportional font.
A programming language that enables interactive web pages and is an essential part of web applications.
Webflow's visual tool for creating animations and transitions without coding.
HyperText Markup Language, the standard markup language for documents designed to be displayed in a web browser.
The organization of elements on a page to show their order of importance and relationship to each other.
The prominent area at the top of a webpage, typically featuring a large image or video with text overlay.
GreenSock Animation Platform, a JavaScript library for creating high-performance animations.
A texture applied to digital designs to mimic the appearance of film grain, adding depth and tactile quality to images.
A minimalist UI design style characterized by simple, two-dimensional elements and bright colors.
A design style that mimics the properties of frosted glass, using blur and transparency effects.
A CSS layout module that allows responsive elements within a container to be automatically arranged depending on viewport size.
A process that verifies if an email address follows the correct format and potentially if it exists.
Documentation for content editors on how to maintain consistent style and formatting.
The process of connecting CMS content to elements on a page.
A semi-fictional representation of an ideal customer based on market research and real data about existing customers.
JavaScript or CSS added to a Webflow site to extend functionality beyond built-in features.
A specially designed error page that appears when users try to access a non-existent page on a website.
A two-dimensional grid system in CSS that allows for complex layouts to be created with ease.
Cascading Style Sheets, a style sheet language used for describing the presentation of a document written in HTML.
An element that holds and constrains the width of content within a webpage.
Multiple classes applied to a single element in Webflow, allowing for flexible styling.
Database entities in Webflow CMS that store and organize similar content items.
A color model used in color printing, stands for Cyan, Magenta, Yellow, and Key (black).
A guide for clients on how to use and manage their content management system.
Webflow's built-in database that allows for the creation and management of dynamic content.
An approach that prioritizes the client's long-term success over short-term expediency in design and development decisions.
A CSS framework and methodology focused on creating scalable, maintainable websites in Webflow.
The process of maintaining and improving a brand's reputation and visibility through consistent application of brand elements.
A document that defines a brand's visual identity, including logo usage, color palette, typography, and other design elements.
A video that plays behind other content elements, often used in hero sections for visual impact.
Application Programming Interface, a set of definitions and protocols for building and integrating application software.
A design style that combines the simplicity of flat design with subtle 3D elements for depth and visual interest.
The design of products, devices, services, or environments for people with disabilities.
The portion of a webpage that is visible without scrolling.
An AI-powered web accessibility solution that helps websites become compliant with accessibility standards.
A method of comparing two versions of a webpage to determine which performs better.