The Rabbit Hole

The Rabbit Hole, in Chicago’s Old Town, serves upgraded bar‑food classics, craft beer, and cocktails in a rustic‑chic space.

This logo refresh (in collaboration with Chrome City Creative) focused on:

• Updating the mark to better match the current interior and menu.  
• Keeping enough continuity that regulars still recognize the brand.  
• Ensuring the logo works across signage, menus, and digital profiles.