Zubels
Zubels are 100% cotton (some organic) hand knit toys, hats and sweaters cherished and loved by children of all ages. My work with Zubels and their brand Petit Ami covered improving Amazon conversion rates through adding enhanced brand content to product pages, building an Amazon Storefront, Shopify store and prepping their staff to run the store and execute their marketing plans.
Disciplines
Visual Identity Graphic Design
User Interface Graphic Design
Industry
Retail
E-commerce
Amazon
Zubels (and sibling brand Petit Ami) make 100% cotton, often hand‑knit toys, hats, and sweaters.
Work for Zubels focused on ecommerce and Amazon performance:
- Enhanced Brand Content for product detail pages to improve conversion.
- An Amazon Storefront for a more coherent brand experience.
- A Shopify store build and internal training so the team could run it day‑to‑day.
The combined effect: clearer storytelling on listings, stronger brand presentation across channels, and better support for ongoing marketing plans.




