Fueld By AF

Contracted for: Steel Croissant
Disciplines
Visual Identity Graphic Design
User Interface Graphic Design
Industry
Retail

Fueld By AF’s website project focused on giving the snack brand a clean, modern DTC presence.

The build emphasizes:

  • Simple, bold visuals tuned for ecommerce.  
  • Clear product storytelling around ingredients, benefits, and use cases.  
  • Straightforward paths from landing to add‑to‑cart.

The site is set up in Webflow so the team can adjust content, campaigns, and merchandising as the line grows.