Fueld By AF

Contracted for: Steel Croissant

The "Fueled By AF" website project aims to establish a modern direct-to-consumer (DTC) presence for the snack brand, showcasing simple and bold visuals tailored for e-commerce. The site emphasizes clear product storytelling and straightforward navigation to enhance the shopping experience, all while being built on Webflow for easy content management as the product line expands.

Live Project

https://fueledbyafsnacks.com/

Client

Steel Croissant

Disciplines

Visual Identity Graphic Design

User Interface Graphic Design

Industry

Retail

Fueld By AF’s website project focused on giving the snack brand a clean, modern DTC presence.

The build emphasizes:

Simple, bold visuals tuned for ecommerce.
Clear product storytelling around ingredients, benefits, and use cases.
Straightforward paths from landing to add‑to‑cart.

The site is set up in Webflow so the team can adjust content, campaigns, and merchandising as the line grows.