GoFli

Contracted for: Steel Croissant

GoFli is a Chicago based tech company specializing in products that remedy mechanical challenges and the development of concepts to address such needs. This includes cable protectors, MagSafe adapters, and manufacturing processes.

Disciplines
Visual Identity Graphic Design
User Interface Graphic Design
Industry
Technology

GoFli

GoFli is a travel‑adjacent concept focused on simplifying how people plan and book trips built around events, hobbies, or shared interests.

Project overview

This project captures brand and product exploration around a lightweight digital product that could:

  • Aggregate flights, stays, and local logistics into trip templates.
  • Help groups coordinate around dates, budgets, and preferences.
  • Present information in a clean, mobile‑friendly interface.

Approach

  • Defined a naming, logo, and visual language that feel friendly and in motion.
  • Sketched core product flows: onboarding, trip creation, sharing, and booking hand‑off.
  • Considered content needs for destination guides, FAQs, and support.

Outcomes

While GoFli remains a concept, the design work shows a clear path toward a focused travel utility that could be layered into existing booking and messaging tools.