One Chain

Contracted for: Steel Croissant

The "One Chain" logo project focused on creating a refined and flexible mark that embodies the brand's identity in the contemporary fashion accessory market. The final logo features an interlocking design that symbolizes chains and connection, performing well across various applications, including product photography and digital platforms.

Disciplines
Visual Identity Graphic Design
User Interface Graphic Design
Industry
Retail

One Chain designs fashion‑driven accessories for eyeglasses and shades.

Project focus

The logo project aimed to give One Chain a mark that:

  • Fits comfortably among contemporary fashion and accessory brands.  
  • Feels refined enough for editorial contexts but flexible enough for ecommerce.

Final mark

The selected logo uses an interlocking form that nods to both chains and connection. Its structure holds up well on:

  • Product photography and packaging.  
  • Social profiles and avatars.  
  • Site headers and email.

The broader concept exploration included multiple directions in serif, sans, and interlock treatments; the chosen interlock solution best matched the brand’s modern, minimal positioning.