Strength In The City

Contracted for: Steel Croissant

Live Project

Disciplines
Visual Identity Graphic Design
User Interface Graphic Design
Industry
Fitness

Strength In The City’s logo work supports a fitness and wellness brand built around community events.

The visual identity:

  • Balances strength and approachability so it works for both hardcore workouts and broader wellness audiences.  
  • Includes flexible lockups for events, sub‑brands, and merchandise.  
  • Is designed to show up well on everything from posters and social graphics to shirts and signage.